INTRODUCTION AND LITERATURE REVIEW
Teaching introductory finance is a challenge, even for experienced instructors
(Biktimirov
& Nilson, 2003). Part of the challenge relates to instructing general business majors
who might not see the relevancy of the finance course nor easily grasp the concepts (Hess, 2005).
The course is vital, however, in that it builds upon its prerequisite, f
(McWilliams & Peters, 2012), and affords the non
few curricular opportunities, to meaningfully link financial statement information with
managerial decision-making.
relevancy of the introductory course’s topical coverage, the course further challenges faculty to
identify teaching tools that engage students in an active learning process. Brown (2005) proposed
that active learning involve
s a new paradigm based on understanding and discovery versus
memorization and recall. S
tudents are visual learners (Baker & Post, 2006) who prefer
assignments that clearly communicate the relevance of topics, such as finance, within the
workplace (Bale & D
need an “arsenal” of teaching tools at their disposal to develop student
engage students at a level “appropriate” for the curriculum and course objectives (Ha
Saunders, 2009).
Regarding topical coverage in the introductory finance class, seminal studies by Berry
and Farragher (1987) and Cooley and Heck (1996) surveyed finance professors and the results
demonstrated an emphasis on cost of capital. The Be
identified cost of capital/capital structure as one of the three primary topics at both the
undergraduate and graduate level, and within that area,
Surveys by Gup (1994) and Lai
practitioners also placed a high value on cost of capital. Student surveys have echoed these
results (Krishnan, Bathala, Bhattacharya, & Richie, 1999; Balachandran, Skully, Tant, &
Watson, 2006; Lai, et al., 2010).
T
he concept of WACC is central to the field of finance and pervades many other
however,
finance professors must balance their coverage of WACC with other priorities. The
sheer volume of material available within an introductory finance textb
design extremely difficult. As an example, a review of the
finance textbook (Brigham & Houston, 2013) reveals the scope of the challenge. Early chapters
address core topics such as time value of money, r
chapters explore other finance topics including cost of capital and capital structure. Relative to
cost of capital, faculty must decide when to introduce the concept and to what degree of detail.
Early on, many instr
uctors might simply incorporate an assumed rate. Others might elect to
carefully guide students through the components of the WACC calculation. Additionally, faculty
must determine the extent to which they will challenge students to use detailed financial
statements as a source for cost of capital data. In a review of finance textbooks, McWilliams and
Peters (2012) found little integration of financial statement information.
The assignment described below
of WACC within the introductory finance class. By incorporating an interactive Excel
worksheet, instructors can (1) develop student knowledge of the WACC formula and the factors
that affect WACC, (2) reinforce the importance of financial statements
between topics generally covered earlier in the course (e.g., bond and stock valuation) with those
covered nearer to the end (e.g., capital budgeting, cash flow and risk estimation). The assignment
helps students discover how el
ements of the financial statements drive WACC and allows them
Journal of Finance and Accountancy
An Interactive Approach, Page
INTRODUCTION AND LITERATURE REVIEW
Teaching introductory finance is a challenge, even for experienced instructors
& Nilson, 2003). Part of the challenge relates to instructing general business majors
who might not see the relevancy of the finance course nor easily grasp the concepts (Hess, 2005).
The course is vital, however, in that it builds upon its prerequisite, f
(McWilliams & Peters, 2012), and affords the non
-
finance major an opportunity, perhaps one of
few curricular opportunities, to meaningfully link financial statement information with
finance majors ar
e more likely to understand the
relevancy of the introductory course’s topical coverage, the course further challenges faculty to
identify teaching tools that engage students in an active learning process. Brown (2005) proposed
s a new paradigm based on understanding and discovery versus
tudents are visual learners (Baker & Post, 2006) who prefer
assignments that clearly communicate the relevance of topics, such as finance, within the
ir
ov and Nilson (2003) suggest, finance educators
need an “arsenal” of teaching tools at their disposal to develop student
-
engage students at a level “appropriate” for the curriculum and course objectives (Ha
Regarding topical coverage in the introductory finance class, seminal studies by Berry
and Farragher (1987) and Cooley and Heck (1996) surveyed finance professors and the results
demonstrated an emphasis on cost of capital. The Be
rry and Farragher survey, for example,
identified cost of capital/capital structure as one of the three primary topics at both the
undergraduate and graduate level, and within that area,
WACC
, Kadir, Abdullah and Yap
practitioners also placed a high value on cost of capital. Student surveys have echoed these
results (Krishnan, Bathala, Bhattacharya, & Richie, 1999; Balachandran, Skully, Tant, &
he concept of WACC is central to the field of finance and pervades many other
finance professors must balance their coverage of WACC with other priorities. The
sheer volume of material available within an introductory finance textb
design extremely difficult. As an example, a review of the
twenty-one
finance textbook (Brigham & Houston, 2013) reveals the scope of the challenge. Early chapters
address core topics such as time value of money, r
isk analysis, and valuation. Additional
chapters explore other finance topics including cost of capital and capital structure. Relative to
cost of capital, faculty must decide when to introduce the concept and to what degree of detail.
uctors might simply incorporate an assumed rate. Others might elect to
carefully guide students through the components of the WACC calculation. Additionally, faculty
must determine the extent to which they will challenge students to use detailed financial
statements as a source for cost of capital data. In a review of finance textbooks, McWilliams and
Peters (2012) found little integration of financial statement information.
The assignment described below
presents a student-
centric approach to teaching th
of WACC within the introductory finance class. By incorporating an interactive Excel
worksheet, instructors can (1) develop student knowledge of the WACC formula and the factors
that affect WACC, (2) reinforce the importance of financial statements
, and (3) create a “bridge”
between topics generally covered earlier in the course (e.g., bond and stock valuation) with those
covered nearer to the end (e.g., capital budgeting, cash flow and risk estimation). The assignment
ements of the financial statements drive WACC and allows them
Journal of Finance and Accountancy
An Interactive Approach, Page
2
Teaching introductory finance is a challenge, even for experienced instructors
& Nilson, 2003). Part of the challenge relates to instructing general business majors
who might not see the relevancy of the finance course nor easily grasp the concepts (Hess, 2005).
finance major an opportunity, perhaps one of
few curricular opportunities, to meaningfully link financial statement information with
e more likely to understand the
relevancy of the introductory course’s topical coverage, the course further challenges faculty to
identify teaching tools that engage students in an active learning process. Brown (2005) proposed
s a new paradigm based on understanding and discovery versus
tudents are visual learners (Baker & Post, 2006) who prefer
assignments that clearly communicate the relevance of topics, such as finance, within the
ov and Nilson (2003) suggest, finance educators
engage students at a level “appropriate” for the curriculum and course objectives (Ha
milton &
Regarding topical coverage in the introductory finance class, seminal studies by Berry
and Farragher (1987) and Cooley and Heck (1996) surveyed finance professors and the results
rry and Farragher survey, for example,
identified cost of capital/capital structure as one of the three primary topics at both the
-topic.
practitioners also placed a high value on cost of capital. Student surveys have echoed these
results (Krishnan, Bathala, Bhattacharya, & Richie, 1999; Balachandran, Skully, Tant, &
he concept of WACC is central to the field of finance and pervades many other
topics;
finance professors must balance their coverage of WACC with other priorities. The
finance textbook (Brigham & Houston, 2013) reveals the scope of the challenge. Early chapters
isk analysis, and valuation. Additional
chapters explore other finance topics including cost of capital and capital structure. Relative to
cost of capital, faculty must decide when to introduce the concept and to what degree of detail.
uctors might simply incorporate an assumed rate. Others might elect to
carefully guide students through the components of the WACC calculation. Additionally, faculty
must determine the extent to which they will challenge students to use detailed financial
statements as a source for cost of capital data. In a review of finance textbooks, McWilliams and
centric approach to teaching th
e topic
of WACC within the introductory finance class. By incorporating an interactive Excel
worksheet, instructors can (1) develop student knowledge of the WACC formula and the factors
, and (3) create a “bridge”
between topics generally covered earlier in the course (e.g., bond and stock valuation) with those
covered nearer to the end (e.g., capital budgeting, cash flow and risk estimation). The assignment
ements of the financial statements drive WACC and allows them